Community starts with being heard.

Openion lets you create a simple question page where people can share answers, rate each other’s responses, and see what matters most.

Use it to engage supporters and donors, discover issues worth acting on, collect new ideas, and build a reachable community around your cause.

Who is it for?

Openion is for organisations and communities that want to understand what people think, involve them in decisions, and turn participation into action.

Nonprofits

Engage donors, supporters and beneficiaries. Understand what people care about before launching campaigns, fundraising appeals or community programs.

Municipalities

Ask residents what problems feel most urgent, which services need improvement, and what would make local life better.

Advocacy groups

Collect lived experiences, identify overlooked problems, and build stronger campaigns around the voices of affected people.

Local communities

Find out what neighbors care about, what is missing locally, and what small changes could make everyday life better.

What can YOU do with Openion?

Openion helps organizations turn simple questions into meaningful participation. Use it to understand what people care about, invite supporters into the conversation, and build a more engaged community around your mission.

Whether you want to involve donors, discover new campaign issues, grow your supporter base or collect fresh ideas, Openion gives people an easy way to share their voice — and gives your organization clear insights you can act on.

Engage donors

Ask donors and supporters what they think before you ask them to give. Openion helps you understand what motivates them, what matters to them, and how they want to connect with your mission.

find what matters

Discover the causes your community is ready to stand behind. Use clever questions to surface real concerns, urgent needs, and issues where your organisation can make a meaningful difference.

Grow your community

Build a reachable community around your cause. Openion gives people an easy first step to engage with your organization — and gives you a meaningful reason to continue the conversation.

Get new ideas

Ask open questions and let people answer in their own words. Openion helps you collect, organise, and prioritise responses so new ideas can turn into clear next steps.

How does it work?

1. Ask one open question

Start with one question that invites people to share what they really think. Ask your donors what would make them more likely to support your work, ask your community which issue matters most to them, or ask your team what should change inside the organization.

For example:
- What is one everyday struggle that deserves to become a public issue?
- What would make you become a regular supporter of a cause you care about?
- What is the most urgent issue in your city right now?
- What is one thing you wish more people understood about raising a child today?
- What is something you wish decision-makers could experience for just one day?

2. Invite people in

Share the question through your existing channels — email, social media, newsletters, or ads. Openion works with your Meta Pixel, so you can build targeted campaigns, reach the right people and keep engaging them after their first interaction.

3. Let people answer and vote

Participants answer in their own words, then rate other responses on a simple scale. This makes the experience more interactive for them — and helps Openion automatically organise and prioritise the answers based on what the community finds most relevant.

4. Show the results

After participating, people can subscribe to see the results. This gives them an immediate reason to stay connected, while your organisation can share back what the community said and turn participation into an ongoing relationship.

5. Turn insight into action

Use the results to shape campaigns, fundraising messages, supporter journeys, organisational decisions or your next question.